UGC ad marketplace

Stop guessingwho your customer is

Launch the first wave of posts about your product

Dozens of people talk about it on Threads in their own words and earn from the views, while you find out who responds and what they actually care about.

Buy posts on ThreadsMonetize posts
App StoreSoon
Google PlaySoon
nastya.codes
2 h

Tried the creator service: post to a brief, money drips in per view 🌊

▷ 48,2K♡ 1 204↻ 96
brand.manager
yesterday

Launched 40 posts in a day. We only pay for real views, fixed CPM.

▷ 112K♡ 3 587↻ 412
Payout
+$29
automatic · 18.4K views
Pay for viewsStart from $10Automatic payoutsReal UGCThe first wavePay for viewsStart from $10Automatic payoutsReal UGCThe first wave
the wave starts with you…

Pay for the result

Fill out a brief, set your price per 1,000 views, and creators pick up the order themselves. Get real UGC instead of banners, approve every creative before it goes live, track stats, and pay only for real views.

Order · App launchactive
CPM rate
$2.20
Budget
$1,100
Views326K / 500K
@dasha.tries▷ 48.2K · $106
@techno.kot▷ 31.7K · $70
@olya.notes▷ 24.1K · $53
your_nick
FirstWave creator
Earned in July
$580
12 posts · 263K views
Post about a delivery service+$75
App review+$55
Fintech thread+$115
…and creators ride it

Posting on Threads? Start earning

Follower count doesn't matter as much as knowing how to write — any post can take off on Threads. Pick an order, write a creative for the brief in your own words, and send it for approval. Once it's approved, publish the post on Threads, share the link in the order, and views start earning you money.

who is this for?

Your first mile so people find you

solo foundervibe-coder with a pet producttherapist, coach, expertsmall info-productlocal servicesa first launch

The first mile is the hardest step of going to market. Nobody knows you yet, your hypotheses are untested, and testing through targeted ads costs like a trip to space. Don't risk your budget for nothing. FirstWave is your recon marketing without the markup. Test audience response through real creator content: start from $10, pay strictly for honest views.

$400+
entry on other UGC marketplaces
vs
$10
to start on FirstWave
Simpler than you'd think

Four stepsand the wave rolls

1

Place an order

Brief, CPM rate, and budget. The order appears in the feed, where creators can pick it up.

2

Take it on

A creator writes a post to the brief in their own style and sends it for approval.

3

Publish the post

The client approves the post. The creator publishes it on Threads and attaches the link to the order.

4

Views → Payout

The platform automatically tracks views on Threads and pays out based on results.

why Threads first?

People stopped trusting ads a long time ago

But they still trust people. A post from a real person builds more trust than another banner or ad video. That's why we're starting with the platform where real conversation matters more than a polished picture.

an early startless competitioncheap reachno ad-making skillspay for factsan early startless competitioncheap reachno ad-making skillspay for facts
in short

Frequent questions

An advertiser creates an offer: a brief and a rate per 1,000 views. A creator takes the offer, writes a post to the brief on Threads and publishes it. Views are counted automatically: the advertiser pays for them, the creator earns from them.

Advertiser: from $10, you set the rate per 1,000 views and the budget. Creator: nothing but a Threads account. No following needed, the post itself is what matters.

Everything revolves around real post views at the offer's rate. The advertiser only pays for those, and the creator earns from the same views. Not clicks, not impressions.

As much as your posts pull in views at the offer's rate. Take several offers at once. Withdraw from $10.

Under $500 of offer budget the fee is 30%, from $500 and up it is 15%. For the advertiser it is already in the budget; for the creator the offer's rate is what they get.

The creator writes in their own words, but to the advertiser's brief. The advertiser approves every draft before it goes live, so neither side gets a surprise.

The advertiser only pays for what actually lands: no views, no charge. The creator risks nothing and simply moves to the next offer.

Those usually start at hundreds of dollars, work with mid-size business, and expect creators to have big reach. Here an advertiser starts at $10, a creator joins with no following, and both pay and earn per actual views.

Get people
talking

real posts, real views
Buy posts on ThreadsMonetize posts
App StoreSoon
Google PlaySoon